LINKS ON THE WEB
with Howard Burrows
Web standards advocate, digital librarian, author Howard Burrows will extend Deborah Lee Luskin's Words on the Web
talk from last spring to show how links matter, too. With some hands-on exercises, Howard will demonstrate how to build tension with links, how to support overviews and digression so as to capture and engage a larger variety of website visitors. We will explore principles of nonlinear writing (hypertext), and various issues in "mark up" and "document models", offering Five Rules of Hypertext to complement Luskin’s Five Rules for Short Writing. If time permits, he will explore "tag sets" and how they might they be used across audience sectors for Search Engine Optimization.
Howard holds a PhD in neuroscience and is working on a new web standard for science communication. He has authored a number of book indexes, articles on hypertext and hypermedia, and two articles suggesting possibilities for a new web economy.
A CRASH COURSE IN TYPOGRAPHY
with Laura Briedis
Exploring the basics of type, including typographic relationships between:
> Characters (letters)
Rules and Terms every designer should know:
Categories of Fonts
The Principles of Combining Typefaces
Creating dynamic designs and visual hierarchy with type.
Relating it all to Typography on The Web
Laura Hall Briedis helps clients grow their online business with social media marketing, visual content, branding, blogging and Wordpress.
This event will be held at 1 pm, Tuesday September 1, 2015, at Marlboro College Graduate Center, 2nd Floor, 28 Vernon Street, Brattleboro, VT. There is no fee for attendance. All are welcome to attend.